Workshop on Online Marketing and Promotion

On May 28, 2025, at Restaurant Turi in Skuraj, 22 enthusiastic young people, secondary school students, teachers, representatives from the Municipality, and tourism operators from Kurbin gathered for an interactive one-day training on Online Marketing and Promotion. The training focused on empowering local actors with practical skills in tourism marketing, including building attractive identities for tourism products in the area and using digital tools such as social media, websites, and free platforms such as Canva and Google My Business. Participants worked on promotion strategies and plans in real-life situations, promoting collaboration to strengthen culinary, traditional, and cultural tourism in Kurbin. Together, to promote the tourism potential of Kurbin through innovation, community engagement, and digital promotion!

This activity was implemented within the framework of the project "Timeless Flavors: Enjoy the Dishes, Products, and Ballads of Kurbin" financed by the European Union (EU) within the EU4Culture program, and implemented by ALCDF, EU4Culture Albania, Ministry of Economy, Culture and Innovation, UNOPS Albania, UNOPS.